Michelle is an integral part of the SME ecosystem across Northern Ireland. A renowned business turnaround specialist she brings over 25 years of qualifications, skills and experience to her business mentoring. Growing up in a family business, Michelle considers SME leadership as part of her DNA and in 2000 she cofounded one of the first indigenous consultancy company’s in NI to operate as an ILM-Accredited Training Centre for Small Business Owner Leadership. In 2021, she became a published author of In Business With Yourself (Orpen Press, Dublin) – which set out the Executive Identity Model® as an innovative approach to small business leadership. An accomplished keynote speaker she uses this model as the building blocks of effective small business leadership. 

Michelle has held a variety of board positions across economic development, education and government lobbying. As an Entrepreneur in Residence with Catalyst Inc. she advises high growth start-ups on preparing for investment. In 2021 Michelle became an Ambassador for Women in Business in Northern Ireland and is a strong advocate for supporting female entrepreneurs. Michelle is a regular business columnist with the Irish News and hosts a monthly business feature on Belfast 89FM radio. 

Michelle travels wide with her work but home is Belfast - where she lives with her husband and two sons. 

The Association of Business Mentors is registered in England and Wales under company number 7533326 at The Cedars School Lane, Great Barton, Bury St. Edmunds, England, IP31 2RQ
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